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Emission Reduction Goals

Answer

Once you know your baseline, it is time to set targets

Targets need to be linked to your strategic direction. For example, if your strategic goal is to increase revenue, then your targets can be around reducing consumption (which you pay for)

If your strategic direction is around brand, then your targets can be around reducing carbon emissions.

SMART goals is a good technique to use. It stands for: 

  • Specific: Clearly define your goals.
  • Measurable: Set quantifiable targets.
  • Achievable: Ensure your goals are realistic.
  • Relevant: Align goals with your business objectives.
  • Time-based: Set deadlines for achieving your goals.

SMART goals help you define what you want to accomplish, how you will measure your progress, and when you will achieve it. They also help you align your sustainability goals with your business objectives, values, and stakeholders' expectations. By setting SMART goals, you can avoid vague or unrealistic targets that may lead to frustration, confusion, or greenwashing.

Here are some examples of SMART targets for a business: 

  • Reduce electricity consumption by 30% of 2020 levels by 2030
  • Reduce water consumption by 20% of 2020 levels by 2030
  • Decrease single use plastics within operations by 40% of 2020 levels by 2030
  • Source 50% of office supplies from sustainable vendors by 2026
  • Reduce company fleet emissions by 15% of 2020 levels by 2026